Kelloggs Field of Dreams

Kelloggs are offering you and your community the chance to transform your local playing field into a true sporting crucible. Right across Ireland dreams of sporting glory could really come alive.

The winner will get a playing field makeover worth € 100,000 – thats more than enough for better drainÓge, new turf and posts. Kelloggs and an expert panel of judges will select a club, community or college finalist from each province in Ireland and a public vote will decide the ultimate winner. The 4 finalists will feature on RTE television and each will be mentored by one of the Kelloggs Field of Dreams celebrity champions: Ireland rugby player Rob Kearney and RTE presenters Marty Morrissey, Tracy Piggott and Jacqui Hurley. 3 runners up will each win  10,000 worth of professional groundsmanship with expert advice on making the most of their prize.

For the chance to win the Kelloggs Field of Dreams, each club collects tokens from the special packs of Kelloggs Corn Flakes, Kelloggs Crunchy Not or Kelloggs Crunchy Nut Feast. If your club has 149 members, collect 500 tokens, if your club has 150 – 249 members, collect 700 tokens and if your club has 250 members or more, collect 900 tokens. The tokens should be given to your clubs Kelloggs Field of Dreams ambassador. Your ambassador will create your clubs entry online using videos, photos and anything else that might help entrants make it all the way to the final.

Four provincial finalists will be chosen in August 2010 with the winners decided by public vote in November.

Kelloggs wants to get clubs, schools and the wider community involved in Kelloggs Field of Dreams. Its a great way to bring people together and to foster community feeling. With everyone working together a sporting dream can go anywhere – on the right field anything is possible.

Find out more about Kelloggs Field of Dreams at or by contacting Leitrim Sports Partnership on 071 9650498 or at





10-Jun-10 by Colette Fox – PRO